The SBC Summit Barcelona agenda focuses on the biggest problems in the industry
Plan SBC Barcelona Summit, the global betting and gaming show, aims to provide in-depth insight into the main issues affecting the future of the industry and a wealth of ideas on how to face the challenges companies face every day.
Takes place September -23, 2021, conference and exhibition will bring together senior management and key decision makers from markets around the world in Fira de Barcelona Montjuïc for sharing information, networking, and discussing business opportunities.
The conference element of the event will start with a special panel of SBC Leaders on the Main Stage with the participation of several leading directors of the bookmaking industry. It will investigate the overarching issues faced by all operators, including the impact of competition from low-cost forms of entertainment such as streaming services, the need to redesign products to engage new customer segments, and how to make the most of the ever-evolving technology available. to give you a better game experience.
The SBC Leaders panel will also set the tone for a broad conference where directors and professionals from the Sports Betting, Casino Games, Affiliate Marketing, Payments and Safer Gambling sectors will share insights on what these big issues mean to the day-to-day operations of their industry.
There will also be ample opportunities to exchange ideas on development opportunities and best practices between the different sectors and the huge number of international markets represented at the Summit.
Most of this exchange will take place during the Main Stage program, which runs on both days of the conference (September 23 and 23), and features leadership panels focused on the future of the broader industry and speeches by influential figures such as Carsten Koerl (founder and CEO, Sportradar) i Fredrik Elmqvist (founder and CEO, Yggdrasil).
Rasmus Sojmark, SBC founder and CEO, said: “The SBC Summit Barcelona program is the most comprehensive we have ever developed, with a double focus on the main issues that will define the next steps in the development of the entire industry and the daily challenges faced by operators in each industry.
"Whether you have an interest in sports betting, online casino, affiliate marketing, safer gambling or the payment field, the conference will provide you with important insights and practical ideas, along with the opportunity to learn valuable business contacts."
The stage in the Sports Betting Area at SBC Summit Barcelona will host two conference lanes. On September 22 on the path Sports Betting will be discussed, among others the changing nature of the relationship between media and operators, the latest developments in integrity, and the international opportunities that are opening up for the esports betting industry.
Track Innovation in Sports Betting the next day, it will be focusing on the potential of the latest technology trends to ensure better gaming experiences and performance for operators.
In the Casino & Gaming Zone, delegates will find a similarly detailed discussion starting at Innovation in games track on September 22. Will explore how operators and providers can provide players with a new experience, with sessions devoted to the practicalities of introducing the zero-harmful gaming model, what the slot industry can learn from the video game industry, and the possibilities of reinventing the poker offerings reach new recipients.
The next day the path will appear Global iGamingthat will provide expert insight into the opportunities of online casino operators in markets including Germany, the Netherlands, Latin America and the United States.
In the partner, marketing and media zone, the concentration of content over two days will provide valuable practical information on topics such as obtaining an affiliate license in the US, influencer marketing, using streaming broadcasts for localized promotions in new markets, introducing and managing the effects of the new policy Google regarding cookies.
Agenda for the Payment and Compliance Zone includes Payment on September 22, where it will be explored how operators can use the latest technology to strike a balance between keeping up-to-date with ever-changing compliance requirements and providing a user-friendly experience. Attention will be paid to Safer gambling on September 23, with a full-day path dedicated to improving standards and sharing best practices for protecting players.
Away from the conference rooms, delegates will be able to view the latest innovations from leading providers of bookmakers, online casinos, safer gambling, technology and payments at the SBC Summit Barcelona exhibition.
The event also offers plenty of networking opportunities, with facilities for meetings at Fira de Barcelona and a full schedule of evening events that are included in the full pass.
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