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SoftSwiss affiliate platform Affilka adds BC.Game and 3 more

Online casino software brand SoftSwiss announced that it has signed agreements with 4 new external customers, including a casino platform with many cryptocurrencies, to expand product development and distribution of its affiliate platform Affilka.

Track and monitor partner performance in real time

SoftSwiss' affiliate platform allows online gaming operators to track and analyze their affiliates in real-time, providing invaluable information in terms of marketing performance. The standalone tool also allows you to combine products from different gaming brands or bookmakers within a single referral program.

"We are extremely excited to introduce our first external customer to expand our network of business partners within the Affilka solution. The integration with the third-party platform is a major step in Affilka's growth plan."

Anastasia Borovaya, Product Owner, Affilka, SoftSwiss

Affilka also has built-in payment processing methods and an advanced commission calculation tool that provides automatic payouts to affiliate partners, in addition to powerful reports and in-depth analytics. The affiliate platform has proven its value to various gaming brands operating on the SoftSwiss online casino platform.

Breaking new ground

Signing an agreement to add a casino of cryptocurrency BC.Game to the Affilka platform marked a significant milestone in expanding the platform's client portfolio, strengthening its global reach by entering new territory.

"The deal will accelerate our entry into the market as a standalone tracking product for partners. We expect to continue to see tremendous growth in the Affilka brand in the near future, as well as expansion into exciting new markets."

Anastasia Borovaya, Product Owner, Affilka, SoftSwiss

In addition to integrating with an affiliate platform, BC.Game and SoftSwiss, via game aggregator trademarked BGaming software providers, have entered into a cooperation agreement to bring games developed by SoftSwiss sub-brand and a number of other popular game providers to the casino platform.

Affilka's affiliate platform isn't the only area of focus for software developers, as its new customized bookmaking solutions recently debuted in India, South Korea i Japan, to confirm SoftSwiss' intention to expand in Asia.

The company's top-notch gaming content, which is now available in Japanese and Korean, offered through its online casino platform and tailored to specific markets, maximizes the user-friendly experience by enabling local payment systems such as Arubex, InPay i VenusPoint.

In another press release in December SoftSwiss announced its robust fraud prevention and security software solutions with multiple levels of protection, including additional fraud checks and blocking of duplicate player accounts, allowing them to quickly identify suspicious player behavior and save their customers a staggering the sum of 10 million per year alone 2020.

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